Benefits and Programs for New Moms

Having a baby is an exciting time. And we’re here to help!

Pregnant Woman Reading

Here are some of the programs and services Tufts Health RITogether covers to help you have a healthy pregnancy and delivery.

Prenatal and postpartum care

We encourage you to see a provider who specializes in taking care of women during pregnancy, delivery and after delivery. He or she will make sure you get the care you need throughout your pregnancy, delivery and up to 6 six weeks after delivery.

Doula program

Get support in your home from a doula. A doula is a non-clinical person who can help you get ready for the birth of your new baby by offering mental, physical and emotional support. Your doula may also be with you during labor to give you emotional support. Visit our doula page to learn more.

Gift cards through our EXTRAS program


We offer rewards for eligible new mothers when they become pregnant or do certain healthy behaviors. Just fill out the form and send it in. You could be eligible to receive a:

  • $25 Target gift card to use for a car or booster seat
  • $25 Shaw's supermarket gift card for going to childbirth, newborn or breastfeeding classes
  • $25 Shaw's supermarket gift card for visiting Women, Infants and Children (WIC) twice while pregnant
  • $25 Shaw's supermarket gift card for seeing your provider for one postpartum visit between 21 and 56 days after you deliver

Find the forms and learn more on our EXTRAS page.

Personalized Nutrition Coaching


Our Good Measures* coaching program can help you manage your weight safely after you have a baby. Good Measures is a program available all by phone and with a smartphone app. You can work one-on-one with a registered dietician. He or she can create a healthy meal plan for you. Your coach also can help you reach your fitness goals.

*Tufts Health Plan has a minority ownership interest in Good Measures.